Ira Rosensweig is an award-winning director known for his unique comic sensibility and deft touch with celebrity talent. His Super Monday campaign for FOX, promoting an unofficial national holiday by encouraging viewers to take off from work the day after the Super Bowl, ran throughout the NFL Playoffs and culminated in a 60-second spot during Super Bowl LIV.
The Discover Your Air Network, a 15-spot, retro-themed campaign that he directed for Nike and Foot Locker, was shortlisted for a Clio award and recognized by AdAge: Creativity as an Editor’s Pick. Rosensweig also directed Joel McHale and Jay Pharoah in a technically innovative Super Bowl LIII digital campaign for Pepsi, and Chrissy Teigen and LL Cool J in Lip Sync Battle: It Takes Two, which won five Promax Awards.
Vacation Quarterback, a commercial starring Peyton Manning that Rosensweig directed and edited for Universal Parks & Resorts, aired during Super Bowl LII. He won Clios for Neighbors 3: Zombies Rising, a mashup of the Neighbors and Walking Dead franchises starring Seth Rogen and Zac Efron, and again for One Night Only, featuring Alec Baldwin playing George Washington as Donald Trump.
Aside from those already mentioned, Rosensweig has directed stars such as Dwayne Johnson, Kevin Hart, Tiffany Haddish, Jack Black, and Blake Shelton, among many more. He has directed commercials for brands including Pepsi, Nike, Walmart, Toyota, AT&T, Geico, Absolut Vodka, Kia, Gillette, Honda, NBA, Ford, Taco Bell, and Nissan, and promos for networks including ABC, NBC, FOX, AMC, ESPN, TNT, Bravo, History Channel, TruTV, Paramount Network, and Nickelodeon.